Traditional craft furniture innovates with material selection and design styles

Sanfu classical craft furniture has been presented as a national gift to foreign leaders since 2014. [Photo by Xu Jiayi/chinadaily.com.cn]

Founded in 1996, Fujian Sanfu Classical Furniture Co Ltd is a leading manufacturer of mahogany furniture and has been recognized by the Ministry of Industry and Information Technology as one of China’s top brands. Since 2014, the company has presented 12 sets of traditional craft furniture as national gifts to foreign leaders.

As the classical craft furniture industry evolves, two crucial innovations, raw material transformation and design modernization, are driving progress. From rare and precious materials to sustainable sources; and from sophisticated craftsmanship to a neo-Chinese style, the products cater to the tastes of contemporary consumers. Additionally, the rise of e-commerce has injected new motivation to the classical furniture market, reaching a larger customer base.

Sanfu classical craft furniture, manufactured by Fujian Sanfu Classical Furniture Co Ltd, has been given as national gifts to foreign leaders. [Photo by Xu Jiayi/chinadaily.com.cn]

Raw materials in the red sandalwood workshop at Fujian Sanfu Classical Furniture Co Ltd. [Photo by Xu Jiayi/chinadaily.com.cn]

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